The
Consortium for Hospitality Industry Practice Benchmarking™ (CHIP-B™)
is an association of major companies in the hospitality industry. The
purpose of CHIP-B™ is to conduct benchmarking studies to identify
practices that improve the overall performance of the members.
CHIP-B™ Scope
and Objectives
-
To identify "Best in
Class" business processes, which, when implemented, will lead member
companies to exceptional performance as perceived by their customers.
-
To conduct benchmarking
studies of important business processes.
-
To create a cooperative
environment where full understanding of the performance and enablers
of "best in class" business processes can be obtained and shared
at reasonable cost.
-
To use the efficiency
of the consortium to obtain process performance data and related
best practices from companies inside and outside the hospitality
industry
-
To support the use of
benchmarking to facilitate process improvement and the achievement
of customer satisfaction, productivity and quality.
CHIP-B™ Membership
Requirements
The scope of CHIP-B™ membership
includes individual employees who work for major corporations in the
hospitality industry.
Company membership will
be considered with respect to compliance with CHIP-B™ mission,
goals and operating guidelines, as well as qualification of the organization
within the scope of membership.
Participation in specific
efforts will be optional and open only to members with costs shared
by the participants.
Companies in the consulting
industry and others likely to resell the data are not considered for
membership.
Benefits of Membership
Studies:
CHIP-B™ will identify
and present to members opportunities to participate in Benchmarking
studies on various topics addressing issues of importance to the hospitality
industry.
There are two
types of Benchmarking studies provided:
- Consortium studies are
offered to the membership as a whole with costs divided.
- Participation in single
company sponsored studies (addressing the interest of one member
company) can be offered to other selected members for no fee.
The association
will also support hospitality industry benchmarking efforts including:
- Research - Access public
and private databases.
- Identify study participants
- Top companies in the hospitality industry.
- Collect data - Manage
response collection with the participants as a third party.
- Lead site visits - Structured
with best participants.
Roundtables:
Interest group roundtables
can be organized throughout the year. Members will pay a nominal fee
to join real and virtual roundtable discussions that address specific
processes.
Cost:
Currently, membership and
meetings in CHIP-B™ are FREE!
Costs of studies are shared by the participants.
To become a member of
CHIP-B™, click below.
CHIP-B
ON-LINE ™  APPLICATION
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